Queens residents got their first look at the new Barclays Center Mobile Unit — The EXPERIENCE — during a summer street festival in Astoria on July 8.
The impressive 40-foot mobile unit features a built-in 10-foot regulation basketball hoop with an electronic scoreboard, and the newest PlayStation 3 and Nintendo Wii games on the exterior flat-screen televisions.
Fans can purchase the latest Brooklyn Nets and Barclays Center merchandise from the team store inside, as well as take a virtual tour of Barclays Center and purchase Brooklyn Nets tickets.
Fred Mangione, chief marketing officer of Barclays Center and the Brooklyn Nets, wants Queens residents to be part of the exciting new Barclays Center.
“I want Queens residents to know there is something for everyone at Barclays Center year-round,” Mangione said. “Barclays Center is so much more than basketball, it’s a venue that will have more than 220 events a year. We know at the end of the day, Barclays Center will speak for itself.”
Barclays Center, at the crossroads of Brooklyn, at Atlantic and Flatbush avenues, will be the first new major sports and entertainment indoor arena in New York City since 1968. The Brooklyn Nets will be the first major sports team in the borough since the Dodgers left for Los Angeles in 1957.
The arena will have one of the most intimate seating configurations ever designed into a modern multi-purpose arena, with unparalleled sightlines and first-class amenities.
Barclays Center will offer 18,200 seats for basketball and up to 19,000 seats for concerts and will also have 100 luxury suites, four bars/lounges, three clubs and a restaurant — “40/40.”
Barclays Center will host about 220 events in the first year with an extensive variety of events, including premier concerts, monthly major professional boxing cards (promoted by Golden Boy Promotions), top college basketball, family shows, professional hockey and the Brooklyn Nets.
Some of the special programming that is already scheduled includes JAY Z — who will open the building on Sept. 28 with the first of eight concerts.
Other performers scheduled include Barbra Streisand, Andrea Bocelli, Justin Bieber, Journey, Leonard Cohen, Rush, UB40, Maxi Priest, Hezekiah Walker, Neil Young & Crazy Horse, The King’s Men gospel concert — with Kirk Franklin, Marvin Sapp, Donnie McClurkin and Israel Houghton — 2012 Verizon’s How Sweet the Sound™ — Russell Peters
Also scheduled are the Barclays Center Classic men’s college basketball tournament, Atlantic 10 Men’s Basketball Championship, Coaches vs. Cancer Classic, Islanders vs. Devils game, Ringling Bros. and Barnum & Bailey Circus and Disney on Ice, Kellogg’sÆ Tour of Gymnastics Champions and the New York Masters equestrian show jumping.
Current programming alliances with Barclays Center include Golden Boy Promotions, IMG, Feld Entertainment, LagardÈre Unlimited and the Brooklyn Academy of Music.
Located atop one of the largest transportation hubs in New York City, Barclays Center will be accessible by 11 subway lines, the Long Island Rail Road and 11 bus lines.
For additional information on Barclays Center, visit www.barclayscenter.com.
Fans who buy All Access Brooklyn Nets season tickets will receive free food and non-alcoholic beverages, and first rights to buy tickets for all other events.
There will be access to Brooklyn Nets games for everyone (50 percent off tickets) which will be $55 or less with 2,000 tickets available for $15 for each game.
Barclays Center will offer “The Vault Suites” (inspired by JAY Z), which are the most premium location in Barclays Center. There are 11 vault suites on the event level, each of which come with eight great seats.
Also included is private concierge and access to The Armand De Brignac Champagne Bar, four bars/lounges, three clubs and a restaurant, designed by SHoP and Brooklyn Nets shop by Adidas.
Levy Restaurants, which is the food operator for the U.S. Open and many other sports and entertainment venues, will manage food operations. The arena will offer food from popular local Brooklyn restaurants.
In addition to Barclays, the naming rights partner — Founding Partners for Barclays Center — include Calvin Klein, Cushman & Wakefield, Emblem Health, Foxwoods Resort Casino, MetroPCS, Stolichnaya and Ticketmaster.
Other sponsors include Anheuser-Busch, The Coca-Cola Company, Haier America, HighPoint Solutions, LIU Brooklyn, New York Marriott at the Brooklyn Bridge, Tyco and Willis.